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Elisa
Aguilar

Brand & Integrated Marketing Leader

Product Work

I drive product strategy and execution, building user-centric products that deliver value and achieve business goals. My expertise spans all stages of product development, from ideation to launch and optimization, through cross-functional collaboration.

Rakuten Viki

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Community Help Center

I developed a comprehensive help center and training video program for the Contributor Community, dramatically decreasing new contributor signup to first activation time by 80%. This initiative streamlined the onboarding process, empowering contributors to quickly become active and engaged within the community.

DeviantArt

DreamUp: Art Commissioning Platform

As Product Manager for DeviantArt's DreamUp, I led the platform into public beta, overseeing operations, managing a cross-functional team, and launching nine major site features. These efforts drove a 550% increase in customer acquisition and improved user engagement.

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